Terms of Use
These Terms of Use (“Terms”) govern your use of the King of HELOC website and services. By using the site, you agree to these Terms. If you do not agree, please do not use the site.
Eligibility
You must be at least 18 years old and a resident of the United States to use this site. By using it, you represent that you meet these requirements and that the information you provide is accurate and your own.
What we do — and what we don’t
King of HELOC is a marketing and lead-generation service that helps homeowners compare home equity line of credit options by matching them with third-party lenders and lending partners. We are not a lender, broker, or financial advisor. We do not make credit decisions, originate loans, or set rates or terms. Any line of credit is offered, underwritten, and funded solely by the third-party lender you choose.
No offer to lend; no guarantee
Nothing on this site is an offer or commitment to lend, and being matched does not guarantee approval or any particular rate, amount, or term. Rates, figures, and examples shown are illustrative only, may not reflect current market conditions, and are subject to change. Final rates and terms are determined by the lender and depend on your individual profile and the lender’s underwriting.
Not financial, legal, or tax advice
Content on this site is for general educational purposes and is not financial, legal, or tax advice. A HELOC is secured by your home; if you do not repay as agreed, you could lose your home. Consult a qualified professional about your individual situation before borrowing.
Your responsibilities and consent to contact
You agree to provide accurate information and to use the site only for lawful purposes. By submitting a request, you consent to be contacted by King of HELOC and matched lending partners as described in our Privacy Policy, including by phone, email, and text. Consent is not a condition of any purchase.
Intellectual property
The site and its content, including text, graphics, logos, and the King of HELOC name and crown mark, are owned by King of HELOC or its licensors and are protected by law. You may not copy, reproduce, or create derivative works without our permission.
Disclaimer of warranties
The site and services are provided “as is” and “as available” without warranties of any kind, express or implied, including warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the site will be uninterrupted, error-free, or secure, or that any lender match will result in an approved or favorable offer.
Limitation of liability
To the fullest extent permitted by law, King of HELOC will not be liable for any indirect, incidental, special, consequential, or punitive damages, or for any loss arising from your use of the site, any lender match, or any loan or transaction with a third-party lender.
Indemnification
You agree to indemnify and hold King of HELOC harmless from any claims, losses, or expenses arising out of your use of the site, your violation of these Terms, or your violation of any law or third-party right.
Changes to these Terms
We may update these Terms from time to time. Continued use of the site after changes are posted constitutes acceptance of the updated Terms.
Governing law
These Terms are governed by the laws of the United States and the state in which King of HELOC is established, without regard to conflict-of-laws principles.
Contact us
Questions about these Terms? Email legal@kingofheloc.com.